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Planning the Standard Chartered KL Marathon

Planning the Standard Chartered KL Marathon

  The Standard Chartered KL Marathon has grown from 13,500 runners at its inaugural race in 2009 to a whopping 33,000 runners in 2013. When you have a marathon with 35,000 runners, what do you do if there are floods? Or if the haze hits? What if volunteers don’t show up? Here’s a look at … Continued

Students enlisted to fight dengue

Students enlisted to fight dengue

THE Education Ministry is implementing a new programme that will get school children involved in promoting greater awareness in the battle against the dengue outbreak. Deputy Education Minister II P. Kamalanathan said children had a strong natural influence on parents and…

Colgate introduces toothpaste to fight cause of cavities

Colgate introduces toothpaste to fight cause of cavities

ORAL care brand Colgate continues to bring innovation to help everyone to have healthy teeth. It took eight years and 14,000 people to develop the brand’s latest technology which neutralises sugar acids in the mouth — the number one cause…

essence Burson-Marsteller’s Second Year on Pfizer’s Get Hard! Campaign

essence Burson-Marsteller’s Second Year on Pfizer’s Get Hard! Campaign

essence Burson-Marsteller won in a three-way pitch for the second year running in managing the Get H4rd! campaign for Pfizer Malaysia. The Get H4rd! campaign is an ongoing educational effort on men’s health in creating awareness that erectile dysfunction and…

Marigold Peel Fresh reappoints essence Burson-Marsteller for the third year

Marigold Peel Fresh reappoints essence Burson-Marsteller for the third year

Marigold Peel Fresh recently appointed essence Burson-Marsteller once more to provide strategic communications for the brand. This is the third consecutive year essence Burson-Marsteller has been working very comprehensively with Marigold Peel Fresh to increase brand awareness amongst Malaysians. Over…

#BeingMore: Countdown to CNY

#BeingMore: Countdown to CNY

#BeingMore: Countdown to CNY As part of essence Burson-Marsteller’s effort in supporting the Being More campaign, a countdown was done in line with the Year of the Horse celebrating the new year with infographics of different chinese zodiacs. The digital initiative was also executed on Facebook and Twitter.

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At essence Burson-Marsteller, we are dedicated to providing integrated solutions designed to support your business goals, marketing strategies and the unique value of your brand. With our keen understanding of your business values, we are able to offer you comprehensive Marketing Communications solutions, solid account management and realistic strategic counsel based on years of experience and our strong understanding of how the media works.

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Students enlisted to fight dengue

Students enlisted to fight dengue

THE Education Ministry is implementing a new programme that will get school children involved in promoting greater awareness in the battle against the dengue outbreak. Deputy Education Minister II P. Kamalanathan said children had a strong natural influence on parents and thus create a stronger awareness on such a severe issue. “The Dengue Patrol programme will … Continued